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The buzz around Windows 7 is undeniable. From tech pundits singing its praises, Amazon releasing record pre-order figures and Microsoft staff ‘wooping’ and ‘high fiving’ people in its newly opened stores, there is a genuine feeling that people are genuinely excited about the new operating system (OS).
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This kind of hype is fairly standard for a large product release from Microsoft but the difference is an overwhelming sense that this is what people have been waiting for. However, this demand (although good for Windows 7) unfortunately stems from major consumer dissatisfaction with its predecessor Windows Vista.
Having supported Windows Vista for a couple of years, witnessed its issues and had to listen to home users tell me endless stories of frustration, i was celebrating October 22nd as the day Vista died. So what happened ?. Why did a new OS with more lines of code, more features and enhanced security fail to move the masses from Windows XP ?
Here are the answers …….
THE SUCCESS OF WINDOWS XP
Windows XP was hardly hailed as a masterpiece when it joined the fray in 2001 and at the time there were 600 million computers in use worldwide and 80% of them were running Windows 95/98 or Windows NT/2000. These were very separate products with different code bases and the objective of XP was to unite these into one solid platform. At this point we can safely say that Windows XP has accomplished this.
Regular updates and strategic deployment of service packs meant that XP received the compatibility and performance tweaks it needed whilst at the same time patching any security flaws, this made it a quick and reliable ‘work horse’ that won favour with home and business users alike.
To put XPs entrenchment into perspective, in 2008 there were 1.1 billion PCs in use and 70% of these were running XP. This makes it the most widely installed OS of all time and with IT departments continuing to base its deployments and applications around XP and the increase in momentum behind the sales of low cost netbooks. Windows XP is not only popular but it is set to continue its market share in the future.
LAUNCH DELAY
Microsoft took people on a pre-launch rollercoaster for Vista where they would make every effort to get people excited and then not deliver when expected. This was fun for the first couple of times but soon after, people lost interest and eventually Vista news was greeted with either a ‘heard that one before’ or a more worrying ‘who cares’. 5 years after XP, Vista finally arrived under a cloud of disappointment and embarrassment. Having missed a final deadline it hit the market in the worst month possible for an OS debut, January 2007.
THE HYPE WROTE CHEQUES THE OS COULDN’T CASH
| Microsoft over hyped Vista in pre-release with promises of new features such as WinFS, desktop search, Gadgets and better photo features. Add to this an amazing new user interface (UI) in the form of Aero and you have a product worthy of their marketing slogan ‘The Wow starts now’. |
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The reality was that they didn’t implement WinFS; desktop search, Gadgets and programs like Picasa were available from third parties as free downloads and Aero was a one trick pony with its Flip3D task switching. As I’m writing this I recall showing my boss the new ‘Flip 3D task switching’ on my test machine. Disappointingly for Microsoft my flipping through the open windows in glorious 3D only earned a raised eye brow and a sarcastic “Woop dee do”. Doesn’t sound like much in isolation but he was an example of those IT directors considering whether they should roll vista out across their business.
VISTA DIDN’T APPEAL TO TECHNO PHOBES OR TECHIES
Part of Microsoft’s downfall was that it failed to appeal to two distinct customer groups i.e. the people that don’t really care about technology and advanced Windows users. The former were happy with what they had (XP) and wanted to cling onto it for dear life and the latter had tried Vista and were far from impressed. Unfortunately, when the masses looked to the advanced windows users for guidance regarding a decision to upgrade, they inevitably were met with a lukewarm response.
THE RISE OF THE NETBOOK
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OK, I really can’t blame Microsoft for this one. I don’t think anyone in 2004 could have predicted that the most sought after PC item in 2009 would be cheap, basic laptops called Netbooks. This is just another nail in the coffin for Vista which requires twice the processing power of a standard Netbook and guarantees it will never be a part of this market. But it’s not all bad news for Microsoft – Windows XP is now the defacto OS for Netbooks.
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HOW DO YOU LIKE THOSE APPLES
Apple could have sat back and let Vista unravel in the eyes of the public all by itself, however, never one to miss an opportunity they released their ‘I’m a Mac’ adverts which portrayed Vista as difficult to use, slow, boring and buggy. Microsoft did respond with its ‘Im a PC’ campaign but the damage was already done and Vista was perceived as a flop.
Apple also brought out two very respectable OSs in the same period namely 10.4 Tiger and 10.5 leopard. Don’t get me wrong these were far from perfect but they simply caused less problems for their users and included the features that most wanted to see.
SLOW
At the time of Vista’s release very few people had the hardware capable of running the new OS and subsequently had to go and buy more powerful systems or components. Despite being on these more capable hardware platforms Vista still suffered from a slow install and once this was complete the user had to contend with constant UAC prompts, driver issues and performance that felt laboured and sluggish.
XP was developed using 35 million lines of code whereas Vista was completed with 50 million lines of code. This software bloat means that the latest version of Windows XP easily outperforms the latest version of Vista. The real question here is ‘why would you want a new computer that is slower than your old one’.
COMPATIBILITY
Did you honestly think I was going to complete this post without mentioning compatibility ?. This is by far the biggest complaint I have seen around the net and the biggest headache that has been reported by the users I support. I recently watched a video of Steve Ballmer saying that with Vista they sacrificed some compatibility to increase security in the OS. I think when they made this decision they had no idea of the impact this would have on the end user and what a ‘show stopper’ it would be for IT departments considering migration.
Unfortunately, for Microsoft they had overlooked the fact that Windows XP found success because it had hardware, software and compatibility with the previous versions of windows 9x and also brought the stability of Windows NT. Security was an issue for XP too in the early days but the deployment of simple service packs e.g SP2 helped to patch those holes and cover all the bases that are important to it’s users. Vista implements UAC (User access control) to enhance its security by issuing a complicated set of security prompts for very basic tasks and compatibility issues. Do I really need to confirm every time I want to rename or create a folder ?.
But hey, I guess I should just be thankful that my keyboard and mouse drivers are working.
SUMMARY
I believe Vista was doomed from the start and I think Microsoft realised this early on in the development process. To onlookers, the whole thing seemed abit scrappy with components being added and taken away, deadlines being missed and excuses/spin being delivered rather than features.
With XP there were clear reasons to upgrade for home and business users as it consolidated all that was good in other Windows versions and brought new things to the table. In the end Vista could only offer one compelling feature in the form of the Aero interface which had the ‘Wow’ duration of about 5 minutes. A thought to ponder is : If it wasn’t compulsory to buy a PC with Vista pre-installed and it was just on the shelf as an upgrade or a full install, how many copies would have been sold ?. Judging from the feedback I’ve had from users that were forced to buy Vista with their new PC and then frantically tried to find a way to rollback to XP – not many !.
The bottom line is Windows XP does everything that Vista does but faster and without the hassle.
With all that said, it seems that Microsoft have finally answered our prayers and have given us a worthy successor to XP. Initial reviews of Windows 7 (including my own) are positive and there is common agreement that it is genuinely the best version of Windows so far. I think you’ll agree that this is good news for XP and Vista owners alike
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